Present a visual experience your target audience will never forget.
Would you enter a store or any kind of establishment that looked unappealing? Perhaps the façade and window displays didn’t create an impression. Let’s say you do go inside but find the shelves are disorganized and the interior poorly lighted. Would you feel inclined to make a purchase?
The same is actually true for websites.
There are many factors that affect and intersect the journey potential customers make from discovery of the service provider’s location to finally making the decision to patronize the product or service offered. What they see and experience with their own eyes is certainly a significant element you can’t simply disregard as cosmetic.
A visitor’s experience doesn’t rest solely on the web content, on the text, videos or image files embedded on the site. The layout, the background, and how all that content is organized and presented contribute just as greatly to the experience. You can’t really separate content from design. The two woven tightly together creates a greater impression than each element on its own.
Color, lines, spaces and textures all have a specific psychological effect on the visitor. Did you know that the color orange is usually associated with confidence and creativity? Even the typography, the kind of font and scale and size utilized supplies part of the total impression.
This is how we approach website development and design. We look at it from every possible angle and provide you with the exact look and feel intended to create the greatest impact and provide the highest usability to your site’s visitors.
Tell us about your online business goals and how we can help you achieve them here.