FAQ’s – On Page SEO And Off Page SEO

On-page Optimization

Listed below are the fields of search engine optimization that apply to the content and structure of the website itself.

Keyword Research and Analysis
Choosing the focused keywords for the site is a priority. This is analyzed using the actual search terms people enter in search engines.

Content Creation and Posting
Creating and posting SEO-friendly content that will show visibility in the search engines. This is content writing where we insert your focused keywords.

Image Alt Tag
Alt tags are HTML codes that describe the image in the website since bots (search engine robots) cannot see or read your images.

Manual Search Submission
This is where we distribute your domain name (http://www.yourdomain.com) and manually submit the link on popular search engines such as Google, Bing and Yahoo. This helps the search engines find the pages much quicker.

Competitive Analysis
This field helps us identify your competitors to determine your standing in the category. Through this tool, we can refocus our SEO campaign. and rank higher than your competitors over a period of time while working on SEO and SEM strategies.

RSS Feed Setup
(Really Simple Syndication) This is a tool which allows quick delivery or feeding of the changing content. Any changes will notify the readers, who subscribe to your feed directly, of changes on the website so they can return and read it…

Google Analytics Setup
This shows the common metrics we need to measure inside your website.
Examples:
1. The traffic sources of your sites
2. Location of visitors, where they are from.
We install a WordPress plugin on each site for tracking and acquire the information.

Google Webmaster Setup
Google Webmaster tools let you access data about the crawling and indexing of your website.
Examples of the useful elements it provides for your site are:
1. Helps diagnose site issues.
2. Provides you with crawl statistics, recent queries, errors and other information that Google collects regarding your site

Google Maps
Also known as Google Places — This is where we take the URL of your website, and all the information specifically related to the physical address, services or products offered. and manually submit it.

Product Listing
These are the ads that include richer product information, such as product image, price and merchant name.

Graphics and Image Creation
Visual representations of information, data or knowledge.

Off-page Optimization

The aspect of search engine optimization which concerns the building of backlinks.

Press Release Submission
This is where we create a press release article for your website and manually submit the press release article to multiple press release sites. In this write-up, we link the inserted and relevant keywords to your landing pages (http://www.yourdomain.com and to sub-Youtube accounts). Press Releases get a quick ranking faster than any other method.

Social Bookmarking
This is where we take the URL of your website, with some information such as title, description (little summary of what the site is about), keywords and manually submit your link to various social bookmarking sites. This is so Google can see that it has some authority being found in various places.

Business Directory Submission
This is where we take the URL of your website and related business data, and manually submitting your link on various business directory sites such as yelp.com, mojopages.com, yellowpages.com and etc. This technique is also known as local business listing. This can be used on both local and other businesses that may only be online.

Forum Profile Links
This is where we create various accounts on various forum sites and add your link on the profile account or a forum signature linking back to www.yourdomain.com.

Article Writing and Submission
This is where we create articles for your website and manually submit it to various article directory sites related to your niche or category of business. In this article, we link the focused keywords inserted to your landing pages (http://www.yourdomain.com and to sub-YouTube accounts) This allows Google to also find these links to create authority on your site.

Pinging
This is where we submit your URL to various pinging sites. The purpose of pinging is to inform the search engine servers that your blog or website content has been updated so they come back and crawl it.

Video Creation and Submission
We create videos for your website and manually submit it to various video hosting sites. We insert the links in (http://www.yourdomain.com, sub-YouTube accounts and social media accounts).

YouTube Commenting
This is where we post comments manually on your Youtube videos including own produced videos (with different IP used) and other related videos.

Blog Comments
We post comments manually on blog posts that are related to your niche or category of business. In this comment, we put your links and/or focus keywords (http://www.yourdomain.com).

Ads Posting
This is where we post short ads for your site to various ads sites once again to create authority.

Directory Submission
This is where we take the URL of your website and manually submit your link on various business-directory sites that are related to your category of business.

PDF Submission
We create a PDF file for articles and manually submit it to various PDF sites. In this write-up, we link the inserted focus keywords to your landing pages (http://www.yourdomain.com and to subyoutube accounts).

Web 2.0 Submission
We create accounts and post write-ups on various web 2.0 sites like WordPress, Blogger, Tumblr, Livejournal, Typepad and many more. Aside from the focused keywords inserted linking to your site, we also insert images and videos related or produced by us.

apps used by jso
Menu Title